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Catalog Content Management
Synonymous with: Catalog Management, Online Catalog Management, Product Content Management.
Catalog content management systems are used to manage the content and appearance of online catalogs, offering comprehensive functions to add, delete and edit product, classification and attribute data.
Catalog content management systems are also used to create catalog content, providing tools to acquire, transform and aggregate product data from multiple sources into content suitable for e-commerce use.
Administrative functions are typically provided to set up user authentication, and control content access and publication.
Catalog content management is the key to the success of any online catalog solution. If buyers can't find accurate and up-to-date product information, they won't buy your products.
TechniCon's catalog content management solution, ContentStudio, allows content stakeholders to maintain online catalogs without the aid of technical staff. Advanced search capabilities help users find and modify related catalog items.
Web-based, ContentStudio supports collaborative catalog content management from geographically dispersed offices.
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