A guided sales system uses cataloging, configuration and search functions to guide customers through the selection of products.

These systems provide a self-service environment that replicates the expertise of a manufacturer's sales staff, engaging users in a dialog that helps them locate, price and order exactly what they need.

A guided sales system reduces sales channel costs and provides 24/7 customer access to product solutions. The success of a system is dependant on the range and quality of the specification tools and product configurator that customers can use to narrow product selection and choose options.

CustomCommerce provides a full range of guided sales system tools, including industry-specific wizards and parametric search.